Tag Archive : Reusable

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Ikea Malaysia turned a mistake into an opportunity after a batch of its reusable bags sported a glaring printing error.

The home furnishing store’s Klamby reusable bags were meant to feature the URL ‘www.ikea.com.my’ but what got through the printers was ‘www.ikea.co.my’ instead.

The missing ‘m’ could have spelled disaster for online shoppers.

Following the typo, Ikea Malaysia has rebranded the bags as the ‘alamak’ bag which have earned them single batch status thanks to the slip-up.

Alamak is a reference to the Malay phrase typically used to express shock or dismay, similar to ‘oops’ or ‘uh-oh’ in the English language.

Malay Mail found the erroneous bags were being sold on Ikea Malaysia’s website after the same mistake that befell Ikea Singapore made headlines.

Just like Malaysia, Ikea Singapore’s URL was incorrectly printed ‘www.ikea.co.sg’.

The URL typo across the Causeway was spotted by Facebook user Alicia Cho at an Ikea Singapore store.

“I wonder who approve the design before printing…how can make such a mistake (sic),” she wrote.

Taking the boo-boo in their stride, the Swedish brand got creative and decided to sell the bags as a limited edition item with the description “limited, unique, alamak”.

Ikea made up for the oversight with a witty sales pitch that will no doubt amuse many.

“At Ikea, it’s OK to make a mistake,” the message to customers read.

“We printed the wrong website address on the Klamby reusable bag but because it’s reusable we won’t scrap them.

“They’re limited edition and they won’t be back!”

Cho’s Facebook post came with a snapshot of the clever copywriting in-store while the same disclaimer is spotted above the product page on the Malaysian website.

In Malaysia, the Klamby reusable bag is priced at RM4.90 while Ikea Singapore is selling it for SG$1.90 (RM5.77)

-malaymail

It’s no surprise that face masks are high in demand everywhere given the current Covid-19 crisis. But the occurrence of a worldwide pandemic shouldn’t make stealing a sudden acceptable norm in society.

Auntie Steal Used Mask at Jalan Bahar

This auntie used mask also want to kope<Reader's Contribution>

Posted by All Singapore Stuff on Jumaat, 15 Mei 2020

Recently, a video shared on All Singapore Stuff’s Facebook page went viral after it exposed an aunty for stealing someone else’s mask in broad daylight. In the CCTV footage, a woman could be seen walking along the corridor of the ground floor at Jalan Bahar while carrying a few bags of groceries.

She spots the reusable mask hanging from a drying rack outside a unit in the area as she walks past and abruptly turns around. The woman can then be seen grabbing the reusable mask off the rack before inspecting it and quickly walking away.

When the resident of the unit discovered this theft, they decided to be civil and not pursue the matter. “Ok la cased close since parents said let go cause first timer hahaha! U hamcai sengket (cheapskate)!”

While the original Facebook post was deleted, many netizens have already widely circulated footage of the incident, which is said to occur on 15th May. Many netizens were appalled at the woman’s act and her disregard for hygiene concerns as the reusable mask was probably used multiple times by another individual.

As a measure to stop the growing spread of the virus, Singaporeans were entitled to one reusable face mask each earlier this year. The nation’s government announced that the second distribution of improved cloth masks will take place toward the end of the Circuit Breaker.

-worldofbuzz

//chooxaur.com/4/2458908